Blue Prism Continues Rapid Global Expansion Opening New Offices in Singapore and Hong Kong
Company boosts Asia-Pacific market presence by opening APAC Headquarters in Singapore and sixth new office location in past year, highlighting increased market demand for its Digital Workforce
SINGAPORE and HONG KONG — August 13, 2018 —Blue Prism (AIM: PRSM), today announced the opening of its Asia-Pacific headquarters in Singapore and new offices in Hong Kong, providing local sales and consulting support to help meet increasing demands for its Digital Workforce platform. These new offices will support Blue Prism’s growing list of Fortune 500 customers in Asia, which includes marquee clients such as Great Eastern Life, Maybank, and Schroders to name a few, across multiple vertical industries including banking, insurance, manufacturing, government and retail.
According to IDC Financial Insights estimates, RPA will be in use in at least 40 percent of Asia-Pacific banks and insurance companies by 2020. In addition, the latest IDC FutureScape predictions state that use of RPA enhanced by artificial intelligence (AI) capabilities will grow threefold by 2021. These market adoption numbers are being supported and validated by the strong customer growth Blue Prism is experiencing in the region.
“We are the local provider of choice for intelligent automation and operational transformation in Asia. The Blue Prism ecosystem in Asia continues to grow with local language support, employees across Asia, partners in-region and multiple successful Digital Workforce deployments,” said Martin Flood, Blue Prism’s EVP of Global Sales. “The new office locations will strengthen and augment our existing capabilities in region, including our expansion in Japan, India and Australia. As the market leaders serving an estimated 1,000 organizations worldwide, we are excited about our commitment to customers in the Asia Pacific region.”
Blue Prism’s Digital Workforce augments, supports and assists humans to increase productivity, improve experience, and deliver true operational agility for business-wide RPA deployments. It helps organizations automate and scale business processes via AI, machine learning, intelligent automation and sentiment analysis. The open nature of this platform provides reusable, modular software objects that can be configured with minimal intervention from developers, allowing business users, process excellence engineers and subject matter experts at leading global enterprises to quickly deploy Blue Prism’s digital workers (software robots) that automate and complete increasingly complex tasks through a single platform.
Blue Prism also eliminates vendor lock-in by providing access to the best of breed AI technologies and Intelligent Automation skills through the company’s Technology Alliance Program (TAP). Unlike uncontrolled desktop scripting and macro recorders, Blue Prism is driving enterprise RPA adoption through a business led and IT-endorsed, methodology and architecture that enables long-term success, true digital transformation and overall lower Total Cost of Ownership (TCO).
Reaction from our Customers and Partners
“Schroders chose Blue Prism as our Robotic Process Automation platform because it is the leading enterprise offering that provides us with robust security and controls. As a financial services firm, this is a critical consideration for us as we must ensure that risks are addressed in order for our operations and processes to proceed smoothly,” said Lilian Tham, COO Singapore and Head of APAC Technology & Operations from Schroders. “The Blue Prism platform has allowed Schroders to empower our business to leverage Robotic Process Automation to enhance our efficiency.”
“Great Eastern is constantly on the lookout for new technology that can help digitize and optimize our business processes. Blue Prism has the pedigree and technological clout to deliver innovative digital transformation solutions and we are excited to work with them to further improve our operational efficiency so that we can serve our customers better. I would like to congratulate Blue Prism on their expansion into Singapore,” said Patrick Kok Woon Chye, MD for Group Operations for Great Eastern Life.
“At Avanade, we are helping our clients drive digital workplace transformation through the implementation of innovative solutions and optimization of Intelligent Automation technologies. Our partnership with Blue Prism has allowed our clients to benefit from our experience and expertise in Robotic Process Automation that improves an organization’s responsiveness and agility,” said Omer Ali Khan, General Manager for ASEAN, Avanade. “We are proud to be a part of Blue Prism’s growth journey in the region and look forward to enabling more enterprises toharness the full potential of RPA for their businesses.”
Ernst & Young
“The growth in both the number and scale of EY’s intelligent automation client relationships continues to accelerate across Asia and the Asia-Pacific region more broadly. It is great to see the increased physical presence of Blue Prism in Asia to support EY and clients deliver benefits from applying enterprise automation intelligently,” said Andy Gillard, Asia-Pacific Intelligent Automation Leader for EY.
About Blue Prism
As the pioneer, innovator and market leader in Robotic Process Automation (RPA), Blue Prism delivers the world’s most successful Digital Workforce. The company’s intelligent digital workers provide business leaders with new operational capacity and intelligent skills to automate mission critical business processes, while meeting the requirements of the most demanding IT environments, where security, compliance and scalability are paramount.
Blue Prism provides a scalable and robust execution platform for best-of-breed AI and cognitive technologies and has emerged as the trusted and secure RPA platform of choice for the Fortune 500. Billions of transactions and hundreds of millions of hours of work are executed on Blue Prism robots from renowned companies including Aegon, BNY Mellon, Coca-Cola, Commerzbank, IBM, ING, Maersk, Nokia, Nordea, Procter & Gamble, Raiffeisen Bank, Siemens, Westpac and Zurich. For more information about Blue Prism (AIM: PRSM), visit www.blueprism.com and follow the company on LinkedIn and Twitter.