Intelligent automation is at the heart of Telefónica’s digital transformation. As one of the largest and leading global telecommunications companies, Telefónica has developed an innovative and ambitious automation program across every area of the company. Their customer service and customer experience are now major areas of differentiation. In this incredible interview, hear from Javier Magdalena, Director of Automation & Process Simplification discuss their main challenges such as real-time volumes and top priorities such as managing cultural transformation and leading the program across the organization.
Becoming an agile enterprise means operating as a seamless mix of digital workers, human workers, and systems dynamically automating processes everywhere from the back office to the customer experience. You can do this with Blue Prism's intelligent digital workers that are versatile, autonomous, self-organizing, and secure. As a result, you gain better insight and control over the work, create new and transformative ways to operate, and empower people to focus on work that truly matters.
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