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Pyramid Outline

Web Analytics Manager

/ United States


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Your Opportunity

Blue Prism is looking for an experienced webmaster and analytics guru to join our growing marketing team. If you get excited about diving into data to find opportunities for lead generation, maintaining GDPR compliance in cross-site cookie functionality, A/B testing, and helping others do the same, this role is for you! In this role, you will be the lead analytics person to build, manage, and elevate the usage of the Google Analytics Suite and other analytic support tools for the main global company website with some crossover into alternate web properties.

About Blue Prism

Blue Prism is an international publicly listed software company headquartered in the UK, with global offices in London, USA, Japan, Germany, France, Sweden, Dubai, Australia and India. It is undergoing rapid expansion and is the market leader in the Robotic Process Automation (RPA) globally.

Since its listing on the London Stock Exchange AIM market in early 2016, it has grown its customer base more than threefold with sales revenue, employee headcount and other business metrics also growing at an exciting rate.

Blue Prism operates a 100% indirect sales model, meaning that all deals are transacted through reseller partners, who range from global Systems Integrators such as Accenture, Deloitte, EY and IBM down to smaller, geographically specific, advisory and implementation partners.

About Robotic Process Automation

As the pioneer, innovator and market leader in RPA, Blue Prism delivers the world’s most successful Digital Workforce. The

company’s software robots automate transactions and improve operational efficiencies while meeting the requirements of the most demanding IT environments, where security, compliance and scalability are paramount. Blue Prism provides a scalable and robust execution platform for best-of-breed AI and cognitive technologies and has emerged as the trusted and secure RPA platform of choice for the Fortune 500.

Your Responsibilities:

  • Manage data and assist in the creation of complex digital analytics reporting, analyses and actionable insights for web team and senior leaders to leverage
  • Responsible for the performance metrics of our corporate website with support to our web property suite, stakeholders and web managers
  • Determine depth of insights and reporting approach across business departments and additional web properties as needed, based on a priority/tiring approach
  • Collaborate with other Analytics stakeholders on increasing the ‘mindset of Analytics’ throughout Blue Prism Marketing
  • Collaborate with stakeholders to deliver dashboards of data and promote the understanding of what they are seeing
  • Enhance lead generation site by measuring site optimization, identifying and forecasting trends, teaming with campaign managers to elevate campaign performance
  • Create, analyze and translate KPIs to showcase website performance and make suggestions for enhancements moving forward
  • Actively support and enforce Blue Prism’s data processes, governance and documentation, and security standards
  • Provide growth and optimization opportunities for data collection and web analytics service offerings by staying current on technology trends and discovering options to capture additional user behavior data.
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Our Ideal Candidate

Our Ideal Candidate:

  • 5+ years of website analytic experience as an individual contributor
  • Expert knowledge with the Google Analytics Suite including implementing scripts, pixeling, conversion tracking, A/B testing, KPI’s and dashboard creations
  • Knowledgeable in GDPR and various website data security requirements and solutions, with the ability to set up and maintain a cross-departmental Cookie Policy spanning all company web properties. OneTrust experience preferred
  • Experience with data visualization and presentation, especially for dashboards and presentations to varying stakeholders
  • Experience with Content Management Systems (Craft preferred), Web Site Architecture, and knowledge of HTML, CSS, JavaScript and/or JQuery
  • Experience in a project management system, preferably Asana
  • Strong project management, communication and prioritization skills
  • Ability to work collaboratively with small, fast moving team delivering high-quality work under tight timeframes
  • Pro-active, self-starter that isn’t afraid to jump in, make suggestions, enhance knowledge of peers, and push forward best-practices and new technologies
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Additional Information

  • Flexible Vacation: We're a team of innovators who work hard, and with hard work comes much needed time off. We all need time off! We offer a flexible vacation plan for all our employees that offers great work/life balance
  • 401K Match
  • Parental Leave: Blue Prism fully supports all types of families as they welcome a new child into their home
  • Employee Share Plan: Our employees are our biggest advocates! We offer the incentive to be included in our growth via RSUs

Blue Prism is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, arrest record or any other characteristic protected by applicable federal, state or local laws.

Blue Prism is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Blue Prism via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Blue Prism. No fee will be paid in the event the candidate is hired by Blue Prism as a result of the referral or through other means.

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