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July 27th, 2017

Blue Prism Continues Global Expansion, Opening New Sales and Support Hub in Tokyo

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Blue Prism Continues Global Expansion, Opening New Sales and Support Hub in Tokyo

Leading Robotic Process Automation (RPA) provider brings Digital Workforce to Japan, opening new office and providing in-country language support

Blue Prism, the company delivering the world’s most successful digital workforce, today announced its further expansion into the Asia-Pacific region with a new sales and support hub in Tokyo, Japan. The company also expanded and opened centers in Bangalore, India and Sydney, Australia, respectively. Demand for the company’s Robotic Process Automation (RPA) software continues to grow significantly, driven by partners who are helping corporations automate, streamline and improve efficiencies through a digital workforce.

“Japan is an influential and growing force leading the expansion of the worldwide growth of RPA,” said Martin Flood, executive vice president, global sales, Blue Prism. “Japan is a very important and strategic market for Blue Prism as the company experiences the fastest growth in the RPA market. Our enterprise-grade platform can help Japanese businesses increase efficiencies, fill skill gaps and free people to focus on higher value work.”

As the demand for automation solutions has increased, Blue Prism’s customer base has grown to more than 320 global organizations, and all new business is delivered with and through channel partners, alliances and advisory firms. Blue Prism’s business in Asia-Pacific has increased by 100 percent over the past year. Blue Prism is also unveiling Japanese language support as part of this sales and support launch. Customers and partners alike will be able to ramp up on the company’s RPA platform with ease and all the resources required to be successful (visit: BluePrismJapan.com).

“We are seeing explosive market growth in Asia Pacific,” said Dr. Jing Bing Zhang, research director and lead analyst, Worldwide Robotics and Asia Pacific Manufacturing Insights, IDC Asia/Pacific. “Industries like banking, insurance and financial services are ripe for the disruption and digital transformation that RPA brings. The level of automation goes beyond streamlining administrative and transactional tasks. Companies deploying RPA technologies are reaping huge benefits of faster response, better services and enhanced customer experiences and loyalty.”

“Avanade partners with Blue Prism because of their scalable and robust execution platform for best-of-breed RPA technologies that we know will provide value for our clients,” said Yutaka Anma, general manager, Avanade Japan. “For example, we are working with the Williams Martini Racing Formula One team to help them leverage the technology/partnership to see how RPA can support in the automation of their IT help desk processes. The solution allows them to be responsive and agile, enabling their technology teams to focus on high value, high skill areas. It ultimately helps Williams to perform better on and off the track.”

“Working with Blue Prism demonstrates EY’s commitment to teaming with leaders in disruptive technologies to deliver high-impact, transformative services to our clients,” said Dan Higgins, EY Global technology consulting leader. “In March, Blue Prism recognized EY with its Gold certification– Blue Prism’s highest accreditation for excellence in delivery of RPA to enterprises. And in June, EY received Blue Prism’s top award for Global Delivery & Excellence in RPA voted by customers. As Blue Prism expands its presence in Japan and throughout the Asia-Pacific region, we look forward to continued collaboration as we combine its automation technology with EY’s intelligent automation delivery and business consulting experience and skills across many industries. This enables companies to achieve efficiencies and cost savings across back- and front-office operations, as well as in enterprise functions such as finance, HR, supply chain, IT as well as sales and marketing.”

Blue Prism also announced participation at several upcoming events in the region, including:

  • Japanese RPA Association Summit 2017, will take place on Thursday, July 27th at Toranomon Hills, Tokyo. For more information visit: https://rpa-bank.com/summit/.

About Blue Prism

In this digital era where start-ups are constantly disrupting markets, only the most agile and innovative enterprises survive and thrive. At Blue Prism, we pioneered Robotic Process Automation (RPA), emerging as the trusted and secure intelligent automation choice for the Fortune 500 and public-sector market. Now we bring you connected-RPA supported by the Digital Exchange (DX) app store—marrying internal entrepreneurship with the power of crowdsourced innovation.


Blue Prism's connected-RPA can automate and perform mission critical processes, allowing your people the freedom to focus on more creative, meaningful work. More than 1,300 major enterprise customers leverage Blue Prism’s digital workforce, empowering their people to automate billions of transactions while returning hundreds of millions of hours of work back to the business. Visit www.blueprism.com to learn more about Blue Prism (AIM: PRSM).


Follow Blue Prism on Twitter @blue_prism and on LinkedIn.

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